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In a word, “No!”

In two words, “Hell no!"

In eight words, “No, because of the law of diminishing returns."

Here’s why…

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Presented by David Deppner
Meet Magento New York, November 1, 2018

Is organic traffic to your Magento store declining?

In this presentation, I explain what Google is doing to further monetize search, explore what you can do to navigate that reality, and provide valueable takeaways so you can ens...

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Paid is the New Organic

31, Oct David Deppner

A few years ago, Magento merchants received the majority of their traffic from Google organic search results. But now, many merchants are noticing that their organic traffic is flat or even declining. Why? Google is shifting that traffic to competitors who are willing to pay for it. In this post we...

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How do you secure your Magento store? It's not just one thing. It's dozens of things. This post catalogs a set of actions you can take that will enable you to prevent the most common attacks on Magento sites, or detect it quickly if one succeeds.

There are a lot of blog posts about Magento securit...

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Presented by David Deppner
MagentoLive Australia, February 22, 2018

The Google Tag Manager (GTM) implementation in Magento can do amazing things to simplify the lives of digital marketers. You don't need to write custom code, modify themes, or install extensions in order to set up conversion track...

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