Google Ads Archives

What Is a Good Return on Ad Spend?

Oct 5, 2023

Looking for some information on return on ad spend benchmarks? We'll discuss the key factors to help you figure...

Jun 17, 2023

Cookieless tracking is what you need as more web browsers block third party cookies and interfere with traditional...

Jan 14, 2023

This year, a change to Google Ads will affect nearly every Magento merchant. Smart Shopping campaigns are being...

Nov 11, 2022

This year, a change to Google Ads will affect nearly every Magento merchant. Smart Shopping campaigns are being...

Feb 1, 2021

Most of the success metrics used by advertising professionals focus only on ad costs, conversions, and revenue. Why...

Jan 25, 2021

You just checked the PageSpeed score on your ecommerce site, and it's not great. Is this something to be concerned...

Jan 25, 2021

Let me guess… Your ROAS was strong, massive even, but now it’s sinking and making you wonder what in the heck went...

Oct 16, 2020

If you track your Google Ads performance month to month, you’ve probably noticed that your conversion data never seems...

Aug 7, 2020

Google Merchant Center has historically been used only by advertisers. But after changes Google made in 2020, it is...

Jul 4, 2020

No, not that kind of bouncer. When someone comes to your website and views just a single page before...