Ad Integrations
Increase Your Advertising ROI With Better Data Quality
Improve the data quality in your advertising systems by using first-party audiences, ad-optimized product data feeds, and server-to-server conversion tracking.
Take the stress out of a user-managed SaaS platform with our fully-managed service. We take the data directly from your ecommerce and email marketing platform APIs. There is no software to install or maintain on your ecommerce platform.
Audience Connector
Our first-party audience connector builds audiences from customer and prospects data in your ecommerce and email marketing platforms, and distributes them to ad platform APIs. Learn More
Catalog Connector
Our ad-optimized catalog connector builds product data feeds, distributes them to the ad platforms, and then continually enriches the data for better advertising performance. Learn More
Conversion Connector
Our server-to-server conversion connector distributes new order data to the ad platforms via API, preserving tracking in the face of ad blockers and third-party cookie deprecation. Learn More
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Audience Connector
Uses Hashes to Safely Exchange First-Party Customer Data
Boost Campaign Performance by Getting Your Ads in Front of the Right Audience
Endless Possibilities
Any Data Available via API Can Be Used to Form Audience Groups
Key Benefits
- Uses hashes to avoid exchanging private customer data
- Easily form audience groups
- Works with Google Performance Max campaigns
- Turns email/CRM groups and segments into ad audiences
- Allows targeting of email unsubscribers
- Works regardless of cookie deprecation
- Audience membership doesn’t expire
Supported Platforms
Magento
Adobe Commerce
BigCommerce
Shopify
Miva
Klaviyo
Dotdigital
HubSpot
MailChimp
MailerLite
Google Ads + YouTube
Meta Ads (Facebook / Instagram)
Microsoft Advertising (Bing)
Pinterest Ads
TikTok Ads
Catalog Connector
Builds Product Data Feeds & Optimizes for Advertising
Better Data Leads to Better Search Results for Users, and More Sales
Key Benefits
- Implements the latest feed specifications
- Country-specific feeds for multinational merchants
- Local inventory feeds for merchants with physical storefronts
- Active monitoring to fix disapprovals & resolve issues
- Create virtual products with fitment data
- Ongoing data enrichment for better search matching
Supported Platforms
Magento
Adobe Commerce
BigCommerce
Shopify
Miva
Google Ads + YouTube
Meta Ads (Facebook / Instagram)
Microsoft Advertising (Bing)
Pinterest Ads
TikTok Ads
Conversion Connector
Passes Order Information to Ad Platforms via API
Server-to-Server Tracking Improves Results by Bypassing Ad Blockers
Key Benefits
- Can’t be blocked by ad blockers
- Supplements frontend JavaScript tracking tags/pixels
- Improves cross-device tracking
- Improves tracking when cookies are blocked or cleared from cache
- Improves tracking when JavaScript tags are blocked
Supported Platforms
Magento
Adobe Commerce
BigCommerce
Shopify
Miva
Google Ads + YouTube
Meta Ads (Facebook / Instagram)
LinkedIn Ads
Pinterest Ads
TikTok Ads