Most ecommerce merchants understand that showing 5-star reviews alongside their ads can boost ad performance. However, many misunderstand how the system works. We regularly talk with Magento merchants who don't understand that there is a difference between product reviews and seller reviews. Let's look at both of these and why you need them.
Presented by David Deppner
Meet Magento UK, June 19, 2019
Security is often seen as the realm of the IT team or developers working on the site. But in fact, many of the security problems that merchants face are caused or made worse by the choices of managers and marketers. This presentation cove...
Presented by David Deppner
Magento Imagine, Las Vegas, NV, May 14, 2019
Fitting Round Pegs Into Square Holes:
Exporting Magento 2 Products to Google Merchant Center
There are many key differences between the Magento product architecture and the Google Shopping Feed Specification. This can cre...
Presented by David Deppner
Mage Titans, Austin, TX, October 26, 2018
Nearly every Magento site has a Google shopping feed. But many developers and digital marketers only do the minimum to get their products approved for shopping ads, leaving many products rejected for policy violations and data...
How do you secure your Magento store? It's not just one thing. It's dozens of things. This post catalogs a set of actions you can take that will enable you to prevent the most common attacks on Magento sites, or detect it quickly if one succeeds.
There are a lot of blog posts about Magento securit...
