Blog

Presented by David "Psy" Deppner
Meet Magento India, February 4, 2021

Most ecommerce advertisers have a basic shopping feed set up. But there might be a lot of product disapprovals, missing data, and lingering issues that cut into your potential Google Shopping sales. This session focuses on act...

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Google Merchant Center has historically been used only by advertisers. But after changes Google made in 2020, it is important for all ecommerce sites to set up a Google Merchant Center account and configure it correctly. Why? Because Google is now pulling product information from Merchant Center...

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Presented by David Deppner
Magento Imagine, Las Vegas, NV, May 14, 2019

Fitting Round Pegs Into Square Holes:
Exporting Magento 2 Products to Google Merchant Center

There are many key differences between the Magento product architecture and the Google Shopping Feed Specification. This can cre...

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Presented by David Deppner
Mage Titans, Austin, TX, October 26, 2018

Nearly every Magento site has a Google shopping feed. But many developers and digital marketers only do the minimum to get their products approved for shopping ads, leaving many products rejected for policy violations and data...

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